- This season’s FEAR OF GOD ESSENTIALS line has seen comprehensive upgrades in accessories, fabrics, and prints compared to the previous collection. From color adjustments and pattern refinements to the custom weaving and dyeing of the fabric, a significant amount of time and effort was invested into research and development. The results speak for themselves—time-consuming, but truly worth it!
- Fabric: After detailed ZP analysis, we customized a surface blend of 32s and an underside of 8s, composed of 80% cotton and 20% polyester. The surface is smoother and more compact, giving it a firmer feel to the touch. There are five available colors, all dyed using reactive dyes, ensuring no fading, zero color discrepancies, and resistance to shrinkage or distortion after washing. The fabric alone took two weeks to perfect. And importantly, it’s breathable! (A side note: The FOG series has never included terry cloth—every piece is made with custom brushed fabric.)
- Print: The logos are crafted using 3D silicone embossed lettering via heat transfer printing, laser-cut for seamless integration. The silicone used is eco-friendly and imported, with a matte finish. Any shiny versions on the market are imitations. Additionally, the print sizes vary between S/M and L/XL, with a 0.7cm difference. The designs are pressed at 220°C, ensuring that they stay firmly in place and won’t peel, even after washing. The sleeves feature reflective 3M lettering for added visibility.
- Accessories: This season, special focus has been placed on the trims. The neckline is finished with a woven label, and the letters on the neck label are made from silicone with a raised 3D effect. The size label is laser-cut from transparent TPU material, adding a modern touch to the design.
- This is a gender-neutral collection, perfectly suited for both men and women to wear with confidence and style.
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